Writing on Foliomag.com earlier this month, blogger Josh Gordon spun a comment heard at the Folio: show into a bullish prediction for print magazines. Although the grounds for his optimism might be questioned, I’ll leave that to prophet of print doom Private Frazer and others. What interested me most in Gordon’s premise was a point [...]
|
|||||
|
Last year it was an e-ink electronic display on the cover; this year, it’s 3D special effects—if you have a webcam handy, anyway. As I learned this morning from Mashable, Esquire magazine’s December issue will feature something called augmented reality (AR). The way it works, as I understand it, is that you can hold the cover [...] Turning Cash Cows into Mini-Moos What Would Google Do? By Jeff Jarvis. HarperBusiness, 2009. In the previous three parts of this review of What Would Google Do?, I’ve looked at how Jarvis’s ideas apply to B2B in terms of its relation to readers, the impact of hyperlinks, and the shift from product journalism to process journalism. [...] |
  |
||||
|
Copyright © 2010 B2B Memes - All Rights Reserved |
|||||